It always feels great to share something new with you – below is the first footage of Vivaz in the new color Light Pink. This post has a stronger focus on design, which might even lead to that there will be a few new blog visitors commenting, let’s see
Since we have received very good feedback on the design and colors of Vivaz, I asked my colleague Maiko Ishida who is the product planner for Vivaz, to share her story of the work behind the design.
The Vivaz Light Pink will be available in selected markets end of this quarter.
Last week I got a call from Rikard Skogberg, who just got a little daughter (congratulations!), asking me if I could record an unboxing video of the X10 mini pro. Together with Maria Sharapova. What do you say to this? Sorry, I got some travel expenses to complete but… Of course not! You go out of your way to make it happen because you go the chance to do a really cool unboxing video. For you guys how don’t know it: Maria Sharapova is the official Sony Ericsson brand ambassador and she visited the Sony Ericsson site in Lund, Sweden, Friday last week to pick up her X10 mini pro in person.
My name is Albin Olofsson and work as a community manager at Developer World here at Sony Ericsson and you might have seen (or heard me) in some videos on Youtube for the Sony Ericsson Developer blog but also some for the Products blog.
In the video you get to see the box and the box content neatly commented by Maria. As usual the box content can differ between different markets and operator configurations but what you see Maria picking out of the box should be standard for all markets (phone, USB-cable, charger, stereo headset, documentation).
While filming and talking to Maria I guess I got a bit carried away and managed to say that there is online support in the phone which is not the case. I am actually referring to the user support app that is available in the phone.
Some of you might have noticed (especially since it is pointed out a couple of times in the video) that some cuts are filmed with the Sony Ericsson Vivaz phone in 720p HD, which is the camera Rikard and Gustav have used for previous unboxing videos. The cool thing here is that it is actually possible to mix shots from Vivaz with shots from a semi professional HD video camera and you don’t really see a big difference.
I hope you will like the video, if was definitely fun to do. Thanks a bunch to Rikard for this opportunity!
Many of you have been asking about the software update coming to the Xperia X10 this summer and we are pleased to share the details of it today.
This update will be gradually rolled out across our markets over the coming weeks, pending the completion of quality approvals for individual markets and operators. The first updates are now live across selected markets. Please check with your local Sony Ericsson customer support when the upgrade will be available for your market and network.
When the update is available in your market you will receive a message in the notification bar of your X10. The easiest way to get the new software is to accept this update – you can use your mobile network connection or a WiFi connection for the download. Alternatively you can update your phone using your PC – please visit www.sonyericsson.com/update and follow the instructions.
This update focuses on improving the general performance, speed and responsiveness of Xperia X10. For example, there are speed improvements in messaging tasks and camera UI. In addition we add a free back up and restore application so you’ll never lose your settings and information. In selected markets, PlayNow™ with premium apps and games will also be added.
We hope you like these improvements. Please continue to interact with us. We listen to your feedback.
With a lot of excitement and enthusiasm we have been waiting this week to come: Xperia X10 mini pro hits the shelves!
The Xperia™ X10 mini pro combines a convenient touchscreen and a slide-out QWERTY keypad in one compact mobile phone without any compromise on performance. And I am proud to say that it is by far the world’s smallest Android smartphone with full QWERTY keypad yet. With the four customisable corners and intuitive touch navigation the User Interface lying on top of the generic Android OS has been optimized for such a compact device. So you’ll get the ultimate control for easy one-hand use. And still you will take advantage of the best of the big brother X10. Also in the X10 mini pro Timescape™ brings all your communication in one place: Facebook™ and Twitter™ updates, missed calls and messages. Get a preview of more fantastic multi media and social networking capabilities in our new video. Thanks for all the great whishes and comments on the previous posts around the X10 mini pro. Needless to say, but please keep on letting us know what you think!
We hope that you enjoy exploring the many ways of Android. I know that me and my colleagues are! Therefore we have developed a web and mobile application (soon to be found on Android Market) on www.mash-app.com. The idea is to facilitate the exploring and sharing of Android applications on Sony Ericsson phones (even if it also works on other Android-devices, we strive to be an open company after all ).
In a nutshell, www.mash-app.com is an easy to use web and (soon to be) mobile application that helps you create and share your favorite sets of Android-apps. These sets can be created around a specific topic or indeed in any way you prefer. So hopefully you can find some inspiration on what apps other people are using. Due to regional restrictions specific to your country, certain apps may not show up in the search results and the availability of recommended apps may differ between countries.
We think this is one of the greatest things since mashed potatoes and we’re excited to hear your thoughts. We are still fine-tuning the final bits so feel free to share your feedback in the comments section here on the blog. Or if you’d rather, just use the feedback tab on the site itself.
As usual my friend Albin has shot a short video clip showing off his XPERIA X8, comparing it to the X10 products and giving a first glimpse of it.
It can be seen as the middle sister to the X10 products size-wise but will as told earlier be somewhat of a baby sister when it comes to price. Something we think will make it very attractive to an even bigger target group.
As always remember that these videos are done on prototype hardware and pre-release software so things can of course change until release.
Hi all,
Previously on this blog we communicated that we will update our 2010 Xperia phones (Xperia X10, X10 mini and X10 mini pro) to Android OS 2.1 in Q4. We are today happy to confirm that all of these phones will now get the update to Android 2.1 from the latter part of Q3 and onwards (timing will vary from market to market, some will be in Q4. Please follow this blog for further information with regards to exact timing of the upgrades).We are of course very glad to offer this upgrade earlier than originally planned. Xperia™ X10’s position will also be further strengthened through the addition of HD video recording as part of the same Q3 upgrade. A further upgrade to the Xperia™ X10 in Q4 will make it possible to connect and display wirelessly content on your television and enhance the Timescape™ and Mediascape applications.
Today we are also introducing a brand new member to the 2010 Xperia line-up, Xperia X8. This phone takes the best from Xperia X10 and the mini products into a new price point (under 200 Euro Retail) that will give consumers a greater choice and attract a new audience for touch screen Android phones. The user interface is similar to that of the Xperia™ X10 mini, with the four-corners that give easy one hand use and can be customised for one touch access to your favourite applications. Please check this link for specs and images in our press room.
The launch release of Android OS for the Xperia™ X8 is still to be determined. As the improved timing for Android 2.1 availability now coincides with the launch window for Xperia X8, we are currently discussing with our customers the most appropriate way to bring the product to market for each operator in each country. As customer testing has already started in a number of markets it is important that we preserve the robustness of the launch whilst ensuring a compelling user experience. XperiaTM X8 will either launch on Android 1.6 with a subsequent upgrade to Android 2.1 a few weeks later or will launch on Android 2.1. The final decision will be taken on a market-by-market basis.
And if you haven’t had enough of interesting news today, please continue to read…..we are also pleased to introduce Sony Ericsson Yendo™ with Walkman™. As I am sure you are all aware we’ve had massive success with our Walkman phones since the first one was launched to market in 2005 (W800). To date we have sold over 140 million Walkman phones (Q1 2010). The music phone offering is still a highly relevant concept in many markets across the world and Walkman phones remains in the Sony Ericsson portfolio to target those consumers. We are currently launching Sony Ericsson Zylo and Spiro Walkman phones to market and today, as mentioned, we add Sony Ericsson Yendo™ with Walkman™, our first full touch Walkman phone. For full specs and images please click here.
And finally, for those who are on the look for more traditional Sony Ericsson form and functionality we give you Sony Ericsson Cedar™. Sony Ericsson Cedar™ targets consumers who are looking for an easy way to stay connected at an affordable price. The phone offers consumers fast and easy browsing capabilities with features such as HSDPA and easy access to e-mail and social networking sites. In line with the our GreenHeart™ commitment, Sony Ericsson Cedar™ features various green credentials such as recycled plastics, a low power consumption charger, an e-manual, waterborne paint and compact packaging. Find more info here .
That’s all for today folks.
Regards
Mattias
PS. As usual you can find lots of pictures of our products here.
That Vivaz is a great phone for filming is something I hope we have managed to get across at this point, not least through a number of posts on this blog. On the following link you can check out how some up and coming pro:s are doing it:
Six talented Scandinavian filmmakers are challenged by their heros to create the best videos by using only their wit, imagination, and their Sony Ericsson VIVAZ handsets.
Each filmmaker is right now in the process of completing creative challenges issued by professionals in different fields of the arts. The films do not only show the creativity among upcoming Scandinavian filmmakers but also the high quality of Vivaz HD video possibilities.
The competition is about to end, so take the chance and view the contributions before it’s over.
As some of you already noticed our sister blog at Sony Ericsson Developer World started out a series of tutorials on Android development for our devices. The tutorials are found here.
Even though this blog has more of a product focus I’ve noticed that quite many of you engaging here have an interest in application development and the more technical aspects of Android as an OS as well. Therefore I thought it would be good to post about it here to make sure you don’t miss it.
They are showing some of the cool opportunities with Android and should hopefully inspire to some cool features in future apps.
As a very nice bonus they have also created an Android application gathering these tutorials for you, you find that in Android Market under the name “Sony Ericsson Tutorials”. In that app you can both view the video tutorials and runt different code samples using the showed features.
Here are some clips they have posted already but make sure to bookmark their blog for upcoming things later on! Sony Ericsson Developer Blog
petermeredith1 (Peter Meredith): 2010-07-26, @its_laura I chose the Xperia X10 looks like a very nice phone. Amazing camera and operating system and I'm jst going to fix my ipod touch.
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